7-Eleven® Stores celebrate their only 7-11-11 birthday this century with free Slurpee® drinks

Thursday, July 7, 2011

Free on Monday, 7-11
To commemorate 7-Eleven, Inc.’s 84th birthday on July 11, aka 7-Eleven Day, participating 7-Eleven® stores throughout Washington state will celebrate by giving customers a free 7.11-oz size Slurpee® beverage.

With the theme “Our Birthday – Your Bash,” participating 7-Eleven stores will thank customers for their patronage and support by offering a free Slurpee in a cup specially designed for this day while supplies last.

SLURPEE® FUN FACTS
The frozen, carbonated beverage was first invented in 1959 by a Kansas hamburger stand owner. Using an automobile air conditioner, he created a sophisticated piece of equipment that would freeze a carbonated soft drink and serve it in a sherbet-like form that could be sipped through a straw.

To get that uniquely Slurpee consistency, each Slurpee machine has a compact refrigeration system that mixes syrup, carbon dioxide and water under pressure in a freezing chamber.

Slurpee drinks are served fountain-style at a frosty 28 degrees.

7-Eleven® began selling Slurpee drinks, then called Icee, in its stores in 1965.

7-Eleven is the only place to buy a Slurpee drink.

About 7-Eleven, Inc.
7-Eleven, Inc. is the premier name and largest chain in the convenience retailing industry. Based in Dallas, Texas, 7-Eleven operates, franchises or licenses close to 8,600 7-Eleven® stores in North America. Globally, there are approximately 41,300 7-Eleven stores in 16 countries. Find out more online.

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